Archive for 2008

Repositioning of a brand

The enormous growth in audio visual channels, magazines and newspapers and the unparalleled web world have been able to induct a phenomenal speed in case of spread of word of mouth, the prime factor for branding. Unfortunately even if the positive connotation takes a little bit of time to reach, whereas any negative or pitfall […]

Brand propagation through consistency

The innumerable emerging brands in today’s competitive world hardly cast a long term impact among the masses, rather the confusing nature sways the people from one end to the other enforcing an on the spot decision.
Moreover the hit and try method for desperate survival by different brands pave the way for changing the brand image […]

Market through email

email marketing, primarily the sophisticated version of paper inserts with a modern outlook, has found its zenith in today’s Internet regime.
Though the fundamental reason of popularity may be the innate strength of communicating the desired message to the targeted mass using the fastest media at an exceptional low rate, the throughput of the email marketing […]

Keyword - the inevitable facts

The term SEO flickers, whenever we talk of the web world. The entire purpose of a website is completely defeated, until it finds its desired position in the search engine. The recent survey revealing the fact that 68% visitors hardly carries their interests beyond the 1st page of SERP has made the situation worst for […]

Healthcare and Hygiene

Unbelievable development in the field of medical science has eroded many past concepts of health care and hygiene. This development in geometric progression has simultaneously initiated routine healthy habits among commoners. As stress intrudes into our daily lives and is here to stay, propaganda of distressing technique is having a gala time.
Remain healthy by eating […]