In general many organizations suffer from ego clash, where the top notches are irresistibly drawn to rebels, and a few controversial statements just signify the tip of the iceberg, which can devour the organization suddenly. The fact is that such detrimental conduct are blown up with the tacit approval of the top management and at [...]

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Exuberance of human beings to attempt the unachievable has generated unsustainable stress on the human brain at large even after knowing that stress kills cells of the brain and we all know that it is the brain cell, which only can generate ideas to make a person functional and creative.
Medical practitioner might always [...]

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The enormous growth in audio visual channels, magazines and newspapers and the unparalleled web world have been able to induct a phenomenal speed in case of spread of word of mouth, the prime factor for branding. Unfortunately even if the positive connotation takes a little bit of time to reach, whereas any negative or pitfall [...]

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The innumerable emerging brands in today’s competitive world hardly cast a long term impact among the masses, rather the confusing nature sways the people from one end to the other enforcing an on the spot decision.
Moreover the hit and try method for desperate survival by different brands pave the way for changing the brand image [...]

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